Hello! I'm Betül Pir

Hello! I'm Betül Pir

Hello!

I'm Betül Pir

Istanbul-based Senior Product Designer, currently at Paraşüt.

Istanbul-based

Senior Product Designer,

currently at Paraşüt.

Istanbul-based

Senior Product Designer,

currently at Paraşüt.

Active Researcher and Storyteller

Active Researcher and Storyteller

Active Researcher

and Storyteller

I am passionate about crafting innovative products through creativity, collaboration, and continuous improvement.

I am passionate about crafting innovative products through creativity, collaboration, and continuous improvement.

I am passionate about crafting innovative products through creativity, collaboration, and continuous improvement.

I'm also a
Graphic Designer!

I worked on various projects in the field of graphic design including branding, social media visuals, print design, and motion graphics projects.

I'm also a
Graphic Designer!

I worked on various projects in the field of graphic design including branding, social media visuals, print design, and motion graphics projects.

I'm also a
Graphic Designer!

I worked on various projects in the field of graphic design including branding, social media visuals, print design, and motion graphics projects.

About Me

About Me

About Me

I'm a product designer working in SaaS, e-commerce, and fintech. I develop solutions that improve usability and strengthen business impact.

I'm a product designer working in SaaS, e-commerce, and fintech. I develop solutions that improve usability and strengthen business impact.

I'm a product designer working in SaaS, e-commerce, and fintech.


I develop solutions that improve usability and strengthen business impact.

Current Role

Current Role

Current Role

Sr. Product Designer

Sr. Product Designer

Sr. Product Designer

2022 - Present

Designed and improved features for pre-accounting modules, e-commerce and bank integration helping SMEs

manage financial operations on one platform.

Designed and improved features for bank integration, e-commerce, and pre-accounting modules, helping SMEs manage financial operations on one platform.

Designed and improved features for bank integration, e-commerce, and pre-accounting modules, helping SMEs manage financial operations on one platform.

  • Led end-to-end design of complex flows including multi-bank connections, e-commerce order tracking, and

    data transfer from external systems

  • Led end-to-end design of complex flows including multi-bank connections, e-commerce order tracking, and data transfer from external systems

  • Led end-to-end design of complex flows including multi-bank connections, e-commerce order tracking, and

    data transfer from external systems

  • Worked with PMs, engineers, and support teams to balance business goals with seamless user experience.

  • Worked with PMs, engineers, and support teams to

    balance business goals with seamless user experience.

  • Worked with PMs, engineers, and support teams to balance business goals with seamless user experience.

  • Added user research and usability testing to product development, validating solutions before release.

  • Added user research and usability testing to

    product development, validating solutions before

    release.

  • Added user research and usability testing to product development, validating solutions before release.

  • Delivered an online webinar presentation to share design solutions and insights with users and stakeholders.

  • Delivered an online webinar presentation to share design solutions and insights with users and

    stakeholders.

  • Delivered an online webinar presentation to share design solutions and insights with users and stakeholders.

Core Design Practice

Core Design Practice

I design end-to-end experiences, from research and flows to visuals and design systems. My product and UI/UX experience helps me shape practical and human-centered solutions.

I design end-to-end experiences, from research and flows to visuals and design systems. My product and UI/UX experience helps me shape practical and human-centered solutions.

Design Skills

UX Research

Prototyping

Interaction Design

Information Architecture

Usability Testing

Design Strategy

Design Strategy

Stakeholder Management

Design System

Background & Education

Background & Education

I have a B.A. in Visual Communication Design and a certificate in Digital Leadership Academy. My design and leadership training helps me connect creative ideas with product and business needs.

I have a B.A. in Visual Communication Design and a certificate in Digital Leadership Academy. My design and leadership training helps me connect creative ideas with product and business needs.

Tools

Design Skills

UX Research

Prototyping

Interaction Design

Information Architecture

Usability Testing

Design Strategy

Design Strategy

Stakeholder Management

Design System

Tools

Design Skills

UX Research

Prototyping

Interaction Design

Usability Testing

Information Architecture

Design Strategy

Design System

Stakeholder Management

Tools

My Creative Playground

My Creative Playground