Hello! I'm Betül Pir
Hello! I'm Betül Pir
Hello!
I'm Betül Pir
Istanbul-based Senior Product Designer, currently at Paraşüt.

Crafting Efficent Solutions
Built on human-centered design to deliver delightful experiences.
UX RESEARCH
USABILITY TESTING
INTERACTION DESIGN
DESIGN THINKING
UI DESIGN
DESIGN SYSTEM
VISUAL DESIGN
PRODUCT STRATEGY
STAKEHOLDER MANAGEMENT
INFORMATION ARCHITECTURE
WIREFRAMING
PROTOTYPING
Works
DESIGN THINKING
INTERACTION DESIGN
UX RESEARCH
UI DESIGN
DESIGN SYSTEM
VISUAL DESIGN
Crafting Efficent Solutions
Built on human-centered design to deliver delightful experiences.
UX RESEARCH
USABILITY TESTING
INTERACTION DESIGN
DESIGN THINKING
UI DESIGN
DESIGN SYSTEM
VISUAL DESIGN
PRODUCT STRATEGY
STAKEHOLDER MANAGEMENT
INFORMATION ARCHITECTURE
WIREFRAMING
PROTOTYPING
Works
DESIGN THINKING
INTERACTION DESIGN
UX RESEARCH
UI DESIGN
DESIGN SYSTEM
VISUAL DESIGN
Crafting Efficent Solutions
Built on human-centered design to deliver delightful experiences.
UX RESEARCH
USABILITY TESTING
INTERACTION DESIGN
DESIGN THINKING
UI DESIGN
DESIGN SYSTEM
VISUAL DESIGN
PRODUCT STRATEGY
STAKEHOLDER MANAGEMENT
INFORMATION ARCHITECTURE
WIREFRAMING
PROTOTYPING
Works
DESIGN THINKING
INTERACTION DESIGN
UX RESEARCH
UI DESIGN
DESIGN SYSTEM
VISUAL DESIGN
Active Researcher and Storyteller
Active Researcher and Storyteller
Active Researcher
and Storyteller
I am passionate about crafting innovative products through creativity, collaboration, and continuous improvement.
I am passionate about crafting innovative products through creativity, collaboration, and continuous improvement.
I am passionate about crafting innovative products through creativity, collaboration, and continuous improvement.
Let's talk about
Let's talk about




I'm also a
Graphic Designer!
I worked on various projects in the field of graphic design including branding, social media visuals, print design, and motion graphics projects.




I'm also a
Graphic Designer!
I worked on various projects in the field of graphic design including branding, social media visuals, print design, and motion graphics projects.




I'm also a
Graphic Designer!
I worked on various projects in the field of graphic design including branding, social media visuals, print design, and motion graphics projects.
About Me
About Me
About Me
I'm a product designer working in SaaS, e-commerce, and fintech. I develop solutions that improve usability and strengthen business impact.
I'm a product designer working in SaaS, e-commerce, and fintech. I develop solutions that improve usability and strengthen business impact.
I'm a product designer working in SaaS, e-commerce, and fintech.
I develop solutions that improve usability and strengthen business impact.
Current Role
Current Role
Current Role
2022 - Present
Designed and improved features for pre-accounting modules, e-commerce and bank integration helping SMEs
manage financial operations on one platform.
Designed and improved features for bank integration, e-commerce, and pre-accounting modules, helping SMEs manage financial operations on one platform.
Designed and improved features for bank integration, e-commerce, and pre-accounting modules, helping SMEs manage financial operations on one platform.
Led end-to-end design of complex flows including multi-bank connections, e-commerce order tracking, and
data transfer from external systems
Led end-to-end design of complex flows including multi-bank connections, e-commerce order tracking, and data transfer from external systems
Led end-to-end design of complex flows including multi-bank connections, e-commerce order tracking, and
data transfer from external systems
Worked with PMs, engineers, and support teams to balance business goals with seamless user experience.
Worked with PMs, engineers, and support teams to
balance business goals with seamless user experience.
Worked with PMs, engineers, and support teams to balance business goals with seamless user experience.
Added user research and usability testing to product development, validating solutions before release.
Added user research and usability testing to
product development, validating solutions before
release.
Added user research and usability testing to product development, validating solutions before release.
Delivered an online webinar presentation to share design solutions and insights with users and stakeholders.
Delivered an online webinar presentation to share design solutions and insights with users and
stakeholders.
Delivered an online webinar presentation to share design solutions and insights with users and stakeholders.
Core Design Practice
Core Design Practice
I design end-to-end experiences, from research and flows to visuals and design systems. My product and UI/UX experience helps me shape practical and human-centered solutions.
I design end-to-end experiences, from research and flows to visuals and design systems. My product and UI/UX experience helps me shape practical and human-centered solutions.
Design Skills
UX Research
Prototyping
Interaction Design
Information Architecture
Usability Testing
Design Strategy
Design Strategy
Stakeholder Management
Design System
Background & Education
Background & Education
I have a B.A. in Visual Communication Design and a certificate in Digital Leadership Academy. My design and leadership training helps me connect creative ideas with product and business needs.
I have a B.A. in Visual Communication Design and a certificate in Digital Leadership Academy. My design and leadership training helps me connect creative ideas with product and business needs.
Tools
Design Skills
UX Research
Prototyping
Interaction Design
Information Architecture
Usability Testing
Design Strategy
Design Strategy
Stakeholder Management
Design System
Tools
Design Skills
UX Research
Prototyping
Interaction Design
Usability Testing
Information Architecture
Design Strategy
Design System
Stakeholder Management
Tools

My Creative Playground
My Creative Playground




























Open to
opportunities
Open to
opportunities
Open to
opportunities

Betül Pir
Sr. Product Designer
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